Intellectual Property in CBA
Intellectual Property and Your Business | Intellectual Property and Your Business |
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What does INTELLECTUAL PROPERTY mean to YOUR BUSINESS? Intellectual property is related to two central components of a business’ success: BRANDING and INVENTIVE PRODUCTS & SERVICES. BRANDING and TRADEMARKS: The central consideration of a branding strategy is the ownership of the business’ identity: its name, the names of the business’ products and services, its logos and slogans. Registration of these trademarks is the primary element of a branding strategy to prevent appropriation of your business’ identity and good will by a competitor. INVENTION, PRODUCTS & SERVICES, and PATENTS: Many businesses rely upon invention to provide a competitive advantage. That invention may involve a unique product, tool, or business method. Acquisition of patent rights is a primary element of protecting your business’ products and methods from appropriation by a competitor. HepnerLaw approaches intellectual property from the perspective of the business – the intellectual property owner. A blending of technical, business and legal experience and acumen makes CBA is uniquely qualified to provide results-oriented consultation regarding your business’ intellectual property strategy n Costa Rica. |
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